Paid advertising is any form of advertising that someone or a company has to pay for, and this is different from owned advertising (where an organization promotes its products through its own channel without paying for it) or earned advertising (which is the additional exposure that companies receive in the …
Read More »Tag Archives: owned advertising
Difference between paid and earned advertising
Paid advertising is any form of advertising that someone or a company has to pay for, and this is different from owned advertising (where an organization promotes its products through its own channel without paying for it) or earned advertising (which is the additional exposure that companies receive in the …
Read More »