Tag: B2B and B2C Marketing

6 Basic Difference between B2B and B2C Marketing Every Marketing Communicator Should Know

B2B marketing refers to Business to Business marketing which is the marketing of products to businesses or other organizations to be used in production of goods, general business operations (such as office supplies), or for resale to other consumers, such as a wholesaler selling to a retailer. This is different from B2C marketing, also called […]