Students of the Department of Mass Communication, Chukwuemeka Odumegwu Ojukwu University (COOU), have been selected for award of excellence in creative advertising.
The students embarked on a competition on creative outdoor advertising and a number of them distinguished themselves among others with their productions.
The students were told to come up with unique brands and then produce a poster expressing creativity through content targeted at the audience. Various groups came up with very interesting posters but four groups were found outstanding by a team of assessors and the groups were selected for award of excellence to celebrate their creativity. The team of assessors is made up of experienced professionals working with top advertising agencies in Nigeria, lecturers and ex-students of Mass Communication.
Karen Nnanyelugo led the team that emerged the Best In Creative Advertising with a production on a brand called Styles Energy Drink. Other members of the team are Osiobe Liberty, Sylvester Okafor, Ataka Tobenna, and Mirabel Idamokoro. However, Nnanyelugo was recognized as overall Best in Creative Advertising by virtue of her position as the coordinator of a winning team while Osiobe Liberty was also recognised as joint Overall best student for his creative concept which led to the group’s victory.
The second best group produced an exceptional poster on a brand called Nature Sip. Members of the group are Chinanu Arubalueze, Deborah Nwankwo, Ezinne Okeke, and Blessing Obinwa. They will receive award of excellence in creative advertising.
Next group produced a creative poster on a beverage brand called Fabulous Drink. The members are Chidimma Nwofu, Maureen Nwakile, Favour Okere, Cynthia Okagbue, Gloria Agina, Victoria Anikor.
Others are Sopuruchukwu Ezekwe, Precious Onyeka, Ezinne Iweorah, Vanessa Edozie, Nkechi Amunike, Victory Udogu, and Precious Gabriel.Their group came up with a creative poster on a brand called 4-2 Citu Drink.
The award will be given to the students by massmediang, an online news platform that celebrates excellence in communication education.
See the posters below;