This is a continuation of our discourse on culture shock, gender and communication. Here we focus on gender stereotypes and advertising. Take a look at the adverts below and show a knowledge of gender issues in communication as expressed in the adverts. Tell us what you think about the portrayal of men and women in […]
Here is a quick lecture on the topic: Culture Shock, Gender and Communication Culture shock is a lack of psychological and physical agreement experienced by someone when they move to a new cultural environment. It is a feeling of personal disorientation, initial crisis of understanding and adaption, someone experiences when suddenly confronted with an unfamiliar […]
Chukwuemeka Odumegwu Ojukwu University, Igbariam Campus, Anambra State, Nigeria COURSE COMPACT 2018/2019 Academic Session Faculty: Social Sciences Department: Mass Communication Course Code: MAC 816 Unit(s): 2 Semester: Second Course Title:Gender And Communication Studies Lecturer: Dr. Chinenye Nwabueze Programme: M.Sc (A). BRIEF OVERVIEW OF COURSE This course discusses the concepts of […]
We discussed elements of a print advert copy after which we did a quiz using the elements. We also discussed elements of a radio advert copy in class. I would like to know whether you can recall what we discussed in class during our lecture on radio advert copy writing. Write a radio advert copy […]
We discussed theories of Public Relations and relevance of New Media in Financial Public Relations. Each candidate was given an essay to work on. Submit your answer as response to this post. Deadline is 9pm today.
1. Provide a list of Financial publications (newspapers and magazines) in Nigeria. Give a brief overview of each one. 2. Provide a list of top 20 financial publications in the world. Deadline is Monday, May 20.
We discussed elements of an advert copy in class. Elements are those devices we use to come up with a creative advert copy. We looked at a few of them in class, among which are the headline, sub-headline, illustration, body text or body copy and USP. Look at the advertisements below and respond to the […]
A Business relations manager requires case study research skills in proffering solutions to challenges faced by his or her company. A case study is a research strategy that investigates a phenomenon within its real-life context. Case studies are based on an in-depth investigation of a single individual, group or event to explore the causes of underlying […]
Recall that in our last class we dwelt extensively on how technology has influenced various facets of the society. We had intelligent presentations from various students on technology and religion, entertainment, the economy, and culture. We saw that the influence of information technology on various facets of life has mainly been to the effect of making information about them more accessible. You were […]
Recall that we discussed financial public relations in class where we said the Financial Public Relations (FPR) executive in Nigeria should always engage in Environmental scanning to keep abreast with issues that might affect his establishment. We also noted that the FPR person also requires the skills of a public relations executive without specifically focusing […]
Culture Shock, Gender and Communication Culture shock is a lack of psychological and physical agreement experienced by someone when they move to a new cultural environment. It is a feeling of personal disorientation, initial crisis of understanding and adaption, someone experiences when suddenly confronted with an unfamiliar way of life, value system, attitudes and behavior. […]
We continue our discussions on gender, the media and society. This is a brief discourse on the dynamic nature of gender in today’s society. Just read the piece below and attempt an understanding of the scenario in both western world and developing societies regarding the postulation that gender is a dynamic feature. Gender […]
Recall that we discussed gender landscape and media landscape in class, explaining the relationship between the two. I once mentioned that the gender landscape in the developing world features primarily the binaries while the picture in developing society features non-binary landscape. This affects media content which reflects the society. I recall mentioning that the topic […]
Recall that we discussed how global communication is the livewire of globalization. We also looked at how globalization, through global communication, impacts the society in various ways. This is a continuation of the quiz we began on whatsApp. Just respond to these questions briefly. 1. When we say “global communication is the live wire of […]
In our last offline meeting we discussed Gender, Communication, and Culture. We saw that the African society has a more conservative perception of gender than the western society. While the African societies see gender strictly from the binary point of view, western societies have a more liberal, non-binary perception of gender which accommodates the genderqueer, […]